Social Archivi - Social Seo

Google Ads, I Mean, AdWords Turns 20 Years Old
As I tweeted this morning, we have a special design theme up on this site for the 20th birthday of Google Ads - AdWords. Google Ads posted a #20stories20years tweet to celebrate the birthday and share some stories.
Search Buzz Video Recap: Google Passage Indexing, Indexing Issues Resolved, Core Update Status & DOJ Sues Google
It has been an interesting week at Google, from being sued by the Department of Justice for anticompetitive practices to passage indexing questions and clarity. I first talked about how Google's new Passage Indexing is really Passage Ranking...
Google: Translating Content, Don't Forget To Translate Title Tags
Danny Sullivan from Google issued a PSA yesterday afternoon saying that if you translate your content on your web pages, do not forget to also translate the title tags as well. In addition, do not forge to translate the meta tags, structured data and other parameters.
GoogleBot To Help Chrome Detect & Block Abusive Notifications
Google announced on the Chrome blog that it will be adding an additional security feature to reduce notification content and is triggered by sites that have a history of sending messages containing abusive content. GoogleBot will be helping Chrome with this effort by occasionally subscribing to website push notifications if the push permission is requested.
Live: Google Maps Square Pins For Ads
In June we reported that Google will be launching new map pins for advertisers. These pins are squares and they are called "promoted pins." Andy Simpson spotted one in the wild but supposedly they have been live prior, I just have not seen them.
Google Adds Shopping Features For Advertisers & Searchers
Google has added a bunch of features to Google Ads and Shopping right before the holiday shopping season. Features like price tracking, price comparison and other features around shoppings getting a good price on what they want to buy. Plus, features for advertisers to highlight promotions, sales and insights.
Google Kirkland, Seattle Rainbow
Daily Search Forum Recap: October 22, 2020
Here is a recap of what happened in the search forums today...

Marsbot is Foursquare for AirPods 23 Ottobre 2020
Its augmented reality for your ears. Please visit Search Engine Land for the full article.
Google Ads turns 20: The most important trends and changes of the past 5 years 23 Ottobre 2020
Looking back, we can see where the biggest trends in search (and beyond) are heading. Please visit Search Engine Land for the full article.
Women In Tech SEO founder Areej AbuAli wins Search Engine Land Award for Advancing Diversity and Inclusion in Search Marketing 23 Ottobre 2020
Recognized for her leadership in creating a support network for women and advocating for women’s voices in the search industry. Please visit Search Engine Land for the full article.
With an eye toward deal-seekers, Google releases promotions, pricing updates for both advertisers and users this holiday season 22 Ottobre 2020
Pricing and promotions in Google Shopping could be more important than ever this year. Please visit Search Engine Land for the full article.
Google moves one step closer to ads that can deliver personalization and privacy 22 Ottobre 2020
Individualized targeting is replaced by group targeting using an algorithm to assign people to interest-based cohorts. Please visit Search Engine Land for the full article.
What Prime Day signals for 2020 holiday retail 21 Ottobre 2020
Here’s what marketers should expect, plan for and start doing now to maximize sales and revenue this season. Please visit Search Engine Land for the full article.
Proactively building negative keyword lists in Google Ads is now more important than ever 21 Ottobre 2020
Google appears to be pushing for the premature rollout of automated features to further develop its machine learning (at the expense of the advertiser). Here are some ways to review your accounts to avoid pitfalls. Please visit Search Engine Land for the full article.
Facebook launches new Shopping audiences, Instagram Product Tag ads, tests Shops discounts 21 Ottobre 2020
Facebook continues to expand Shopping capabilities and features across its platforms. Please visit Search Engine Land for the full article.

Literally Everything you Need to Know About Tiktok 21 Ottobre 2020
It’s October 2020 and for the past 10 months the year has been filled with news stories about Coronavirus and the US presidential election. That said, perhaps the third most talked about thing this year...read more The post Literally Everything you Need to Know About Tiktok appeared first on Social Media Explorer.
Why Device Detoxes Are Important 20 Ottobre 2020
When someone is constantly on their devices, it can be easy to get caught up in socially expressing oneself. As silly as it may sound, social media is actually not a human necessity. That is...read more The post Why Device Detoxes Are Important appeared first on Social Media Explorer.
How To Choose an Instagram Filter 20 Ottobre 2020
During the past few years, social media has increased tremendously in its scope and popularity. As a result, there are lots of people who are looking for ways to not only use social media to...read more The post How To Choose an Instagram Filter appeared first on Social Media Explorer.
How to Achieve Brand Building Through Social Media 20 Ottobre 2020
You probably already know that social media is one of the most powerful brand-building tools available. And it might be why you’re thinking of using it to help build your brand! But what’s your next...read more The post How to Achieve Brand Building Through Social Media appeared first on Social Media Explorer.
Birdman Zoe Inspires Others with Social Media Success 20 Ottobre 2020
In today’s era, those who would like to reach as many people as possible need to make sure they leverage the power of the internet. When it comes to the internet, one of the most...read more The post Birdman Zoe Inspires Others with Social Media Success appeared first on Social Media Explorer.
12 Ways to Drive More Traffic to Your Company’s Linkedin Page 20 Ottobre 2020
Is your company’s LinkedIn page languishing in the traffic netherworld? There’s no shame in that. LinkedIn might be one of the most visited social media websites in North America, but its high overall traffic volumes...read more The post 12 Ways to Drive More Traffic to Your Company’s Linkedin Page appeared first on Social Media Explorer.
The 3 Keys for Maximizing Your Social Media Marketing Budget 19 Ottobre 2020
You can never go wrong with a social media campaign. With the rise of e-commerce, people are increasingly using platforms like Facebook and Instagram in creating opportunities for your business to engage the right audience....read more The post The 3 Keys for Maximizing Your Social Media Marketing Budget appeared first on Social Media Explorer.
WRITING — PAIN OR PLEASURE? IT DEPENDS ON YOUR TOOLS! 18 Ottobre 2020
Even the best authors can find writing a pain, whether from self-doubt, mental overload or that dreaded writer’s block. On the flipside, writing at its best can give everyone — expert or novice — the...read more The post WRITING — PAIN OR PLEASURE? IT DEPENDS ON YOUR TOOLS! appeared first on Social Media Explorer.

Facebook ADS: che cos’è e come funziona?

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